Marks & Spencer: what does ‘putting the customer at the heart of everything’ mean?

Marks & Spencer has been all over the UK news this week, in the way that only Marks & Spencer can.

 

The media and the public seem to go misty-eyed at the merest mention of the brand, and are willing it to find the good times again.

 

Unfortunately, we’re not buying its clothing or homeware – something the new CEO wants to remedy by “putting the customer at the heart of everything”.

 

But what does that actually mean?

Read more…

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Marks & Spencer: what does ‘putting the customer at the heart of everything’ mean?

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